Badger adopts Oracle Fusion Data Intelligence for insights across the organization
The leading excavating services provider implements dynamic pricing strategies, maximizes asset utilization, and improves efficiency for its fleet.
“Our goal is to accelerate our growth and improve profit margins. The revenue intelligence that Fusion Data Intelligence provides has been a substantial part of our journey to achieving that goal.”
Badger Infrastructure Solutions wanted to adopt more data-driven decision-making. After adopting Oracle Fusion Data Intelligence, the company is moving to streamlined lead-to-cash process. With all its data flowing through Oracle Cloud Applications, it uses Fusion Data Intelligence to implement dynamic pricing strategies, maximize asset utilization, improve efficiency for the entire fleet, and proactively avoid safety-related incidents. Badger’s implementation went live in only eight weeks across sales, CPQ, SCM, ERP, and HCM Analytics, giving the entire company access to deep analytics across all business functions. This already helped Badger align the organization on shared KPIs and move ahead toward unified goals.